We are living in times in which we are starting to really see technology come to life that we only ever saw before in science fiction films. Now, things such as artificial intelligence, otherwise known as AI, is a widely common thing that has been introduced into nearly every aspect of life. When you simply Google something, the first thing you see is an AI response. When you contact customer service lines, you likely first interact with an AI generated bot. However, this implementation of AI is still fairly new to many industries, so we are still finding ways to navigate its use and restrictions on it. The auto industry is one industry in which this is largely seen.
So, how is AI being used in the automotive industry right now?
AI can be seen in several parts of the auto world. For example, we are seeing many companies beginning to work on autonomous, otherwise known as self-driving, vehicles. We are also seeing AI being adopted into the manufacturing lines for many companies. The last big use we see of AI in the auto industry has to do with the customer experience. Big name companies like Mercedes-Benz, Toyota, Volkswagen, and Tesla are all implementing AI programs to streamline and strengthen their customer service departments.
A large way in which AI is being used in automobiles lies in driver-assistance systems.
For example, many auto makers have implemented AI in order to improve the voice recognition software that they use as well as creating tailored infotainment. They essentially are using AI in order to program data analytics that will then suggest certain radio stations and more to the driver.
However, the biggest part AI is playing for this industry has to do with safety of the driver and vehicle.
Auto manufacturing companies are cracking the code on how to use AI in order to improve safety behind the wheel. We can already see early uses of this with lane departure warnings, emergency auto braking, as well as adaptive cruise control. These all use artificial intelligence to notify a driver when an accident is at risk of occurring. Now, it also helps in the safety of the vehicle, as AI is being used in many cases to create better predictive maintenance systems. In some cases, manufacturers are using AI analytic programs to track the vehicle’s use and performance and issue notifications alerting of maintenance requirements. Similar systems are already in use, hence why you get notifications when your car is due for an oil change; however, AI is allowing developers to more accurately and easily create an alert system.
